The Marlboro iQos is a new type of smoke. It's no smoking, but certainly no fumes. The Marlboro iQos is available in the Netherlands since spring 2017. The difference with the classic cigarette is, no tobacco, no incineration.
Only the tobacco is heated to 300 degrees, and it releases vapor, which gives the same feeling as smoking, but in the vapor are much less harmful substances. An ideal alternative to smoking like the normal cigarette.